5-Day Email Course Roadmap for Christian Authors
Your Book’s Just Sitting There. Here’s How to Turn It Into a 24/7 Email Discipleship Engine
(A 5-day crash course that helps Christian authors turn strangers into readers—and readers into disciples)
Yes, that’s an ogre. Sign up and discover his strong opinions on the next page.
"Blair, Why is this any different from the last marketing gimmick I tried?"Because it’s not a gimmick. It’s neither a fluff-filled download nor a funnel with five timers and a countdown to guilt.This is you—your voice, your book—rewritten as a five-day conversation.Not to sell harder. But to serve sooner.
Is the Last Person Who Signed Up for Your Email List… Your Mom?
Whether you’ve faced...
the algorithm that demands blood,
launch tactics that stole your weekends and left you with 6 Amazon reviews,
the crickets chirping from that newsletter signup form you embedded 9 months ago,
This 5-day roadmap shows you how to use the book you already wrote to build an email course people actually want—one that grows your list, builds trust, and makes disciples.
Hi, my name is Blair John Lee.
(mere Christian with online marketing skills)
Not long ago, I helped an Author-Evangelist convert 301 Christian strangers who heard him on a podcast into 147 subscribers and sold 34 books.-=-=-=-=-=-=-=-=-=-=-=-=-=
He said:
“I didn’t even see the point in an educational email course. I’m a millennial and I’m inundated with emails…Now I’ve got something I’ll use for years—and people actually look forward to it.”
-=-=-=-=-=-=-=-=-=-=-=-=-=Who gets excited about your news? But a 5-day course that pulls them into your message? That gets opened.
“No one wants News or Updates except your mom.”
— my mom (Chief Reminder Officer)
Want a sneak peek before you sign up?
Here's everything that's inside:
DAY 1: The #1 Misconception Christian Authors Make About Their Email Readers (and how to turn raging BEASTS into ravenous readers)DAY 2: The 22 Snooze-Letter Sins to Repent Of (your newsletter doesn’t have to cause a near-death experience)DAY 3: The 3-Step Guide to Transform Your Book into an Educational Email Course (because nobody is signing up for your free PDF chapter download anyways except your mom)DAY 4: The 5 Tools I Use to Run This Educational Email Course (NO clunky blog required)DAY 5: 5 Steps to Validate Your Book Ideas (especially for NEW AUTHORS who want to avoid flops and self-publish for life)
No gimmicks. No pressure. Just a simple way to invite people in—without becoming a full-time content machine whispering affirmations into a ring light, exegeting Romans via TikTok choreography, or selling hoodies that say "Disciple. Hustle. Repeat."
Great! But before you check your email
I want you to meet someone...
This is blarg. He's going to teach you Lesson 1 about the difference betwen online and offline readers...ogre-styleTake it away blarg!↓↓ Scroll↓↓
Me blarg...Listen or blarg hurt baby animal
blarg say you secret. You keep secret?If NO, then blarg HURT baby chick...shhh.Ok, here is secret:Humans be NOT humans when read on-the-line...Humans be like me...ORGRES.
Screen magic...
Human see screen glow...then
BAM!
Human now ogre!Brain shrink,
more grumpy,
eyes want silly kittys
🐱Screen make human → OGREOGRE NOT like human.Now, blarg make TIPS.Ready?
TIP 1
STOP word-squishy
Book Makers make many words on-the-line...all squish together...OGRE no like.OGRE head hurt.OGRE hurt puppies!Word-squish only for human off-the-line in book.OGRE want→ tasty chunks
→ yummy bullets
→ many line breakies
TIP 2
NO SLEEPY EMAIL!!
Caption: "Blarg never wake up again. Your Email Boring"
Newz....boringNo story?....zzzzZZZZUpdate....blah blah SNOREMake words for OGRE!blarg need FUN! not pillow.
TIP 3
NO Linky-Linky Email
OGRE want simple Email.Too many Linky.
→ make brain sloth
→ Make OGRE grumpy.OGRE open NEVER NEVER.OGRE hate many Linky.blarg all done now!Now Blair speak.
It was me all along.
blarg is My Online Alter Ego!!
That was me in OGRE-mode.You probably saw the resemblance.So, to sum Lesson 1 up:Your readers have an online alter ego—impatient, distracted, and a little wild → OGRETo hook them online and lure them to your offline book, you’ve got to write to the ogre first.I, Blair, will explain this in more detail in Lesson 1 email.Waiting in your inbox
is an email from me!If not give it a minute.See ya soon.